BevNET Live Winter 2018 kicked off with a glimpse at the next generation of innovative beverages, as 12 emerging entrepreneurs took the main stage to pitch their products during the semi-final round of the sixteenth edition of the conference’s pitch competition, the New Beverage Showdown.

After the first round, six companies were selected to advance to the finals: Riff Cold Brewed Coffee; sparkling cold pressed juice Hubble; non-alcoholic hop-infused tea HopTea; cannabidiol (CBD)-based beverage Joybird Wellness; Mother Matcha, a line of matcha lattes; and Zest Tea, a high caffeine energy tea. Those brands will face off and compete for a grand prize awareness package valued at $10,000.

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